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It’s one thing if you buy a brand of cereal or laundry detergent and it doesn’t live up to hype of its marketing messages. It’s an entirely different thing, however, if you buy a used car and wind up being completely disappointed in it. The reason for this is simple: Other than buying a house, a car is the single biggest purchase most people ever make. If you wind up being less than satisfied with your purchase, it can leave a bad taste in your mouth.
Things used to be pretty different in the used car industry – dealers didn’t feel the need to be transparent and some salespeople were less than ethical in their pursuit of making the sale. Of course this is still true today, but thankfully it’s becoming less and less common. But many people seem to still think that all used car dealers are terrible, even though nothing could be further from the truth.
The great thing about living in the digital era is that you can use the Internet to help you find used car dealers with good reputation. Visit sites like DealerRater, Yelp, and Google to see what actual customers have said about a dealership. DealerRater also highlights which salesperson a customer worked with, which means you can even hone in on the salespeople that others have praised to help further ensure that your experience will be a good one. The reviews also make it very easy to spot dealerships you’d be better off avoiding.
The used car industry is undergoing huge changes – and they’re all for the good. Thanks to the Internet, more and more dealers are giving up on the old ways of haggling and opting instead to present competitive prices up-front. Overall, dealers are becoming increasingly transparent and realizing it’s better to do everything they can to leave customers satisfied because they’ve gotten a great deal on the car that’s right for them. And with the power of the Internet at your fingertips, you can leverage all that information to your advantage.
Auto City is totally on board with these changes. We’re helping improve the used car industry one sale and one satisfied customer at a time. Here’s what we do to create car shopping you will love:
If you are looking for a used car in San Diego area , please check out our current inventory of our carefully selected and reconditioned vehicles.